For hair longer than 10 cm
Hair Elixir Lozione 250 ml
Lozione is the liquid formula in the Hair Elixir line, designed for hair longer than 10 cm. It is not a chemical dye: it nourishes your hair and scalp with active minerals so white hair gradually recovers its natural shade while reducing hair loss and dandruff.
- For medium & long hair (over 10 cm)
- Restores natural hair color gradually without dye
- Strengthens roots, reduces shedding & dandruff
- No ammonia, no peroxide · Made in Italy
- DeliveryCalculated in your cart
- PaymentOptions at checkout
- Original productProfessional formula
- WhatsApp support+40 771 174 330
Benefits
What to expect from Lozione
- Gradually restores natural hair color without staining the scalp
- Rejuvenates the hair shaft, stimulates growth & helps stop hair loss
- Thickens strands and restores natural shine
- Fights dandruff and keeps the scalp clean
- Works on beard and mustache as well
- Suitable for people allergic to chemical hair dyes
Who it is for
- Women and men with hair longer than 10 cm
- Anyone who wants to stop using chemical dyes every few weeks
- People experiencing thinning hair, shedding, or dandruff alongside greying
How to use
Three simple steps every time
- 1
Shake for 1 full minute
Before every use, shake the bottle vigorously for about 60 seconds so the active mineral particles distribute evenly.
- 2
Apply to dry scalp & hair
Part your hair and apply to the roots and lengths, massaging gently for 3 to 5 minutes. Leave it in — do not rinse.
- 3
Wash hair only every 3–4 days
Use a gentle, silicone-free shampoo so the active minerals continue working on the hair shaft.
Recommended schedule
- Days 1–21 (intensive phase)
- Apply every day on dry hair and scalp, preferably in the evening.
- After reaching your shade
- Apply 1 to 2 times per week to maintain your natural color.
- First visible changes
- Usually between 2 and 6 weeks, progressing from light golden blonde to brown and dark brown/black.
What to expect
Your natural shade returns in progressive stages
First visible results typically appear in 2–6 weeks.
- Light blonde. White strands first take on a warm, light golden tone.
- Brown. The shade deepens gradually from one week to the next.
- Dark brown or black, if that is your natural hair color.
Reddish or yellowish tone at first? That is normal. If your natural pigment has warm undertones, the intermediate stage will reflect it, meaning you are already close to your final shade.
Once you reach your natural color, apply only 1–2 times a week for maintenance.
Important notes
Key tips for best results
- Always shake for 1 minute
If the bottle is not shaken thoroughly, the active minerals settle at the bottom and results will be slower.
- Wear gloves or wash hands with soap
Wash your hands thoroughly with soap after application so the minerals do not darken your fingernails.
- Avoid silicone-heavy shampoos
Silicones coat the hair shaft and prevent the active minerals from penetrating the keratin.
Ingredients
INCI Composition
Aqua, Alcohol Denat., Propylene Glycol, Glycerin, Bismuth Citrate, Sulfur, Ammonium Chloride, Parfum, Sodium Lauryl Sulfate, Limonene, Linalool, Citral.
Made in Italy · Dermatologically tested · Compliant with EU Regulation (EC) No 1223/2009
Guarantee
30-Day Money-Back Guarantee
You have 30 days from delivery. If you are not satisfied, write to us and we will refund your order in full. We only ask that you use the product for at least 21 days so you can see the progressive effect.
Customer stories
People who stopped dyeing their hair
I used Crema Forte on my short hair and beard. After three weeks my temples went from white to my natural dark brown without anyone noticing a sudden dye line.
Lozione saved me from dyeing my roots every three weeks. You really do have to shake the bottle for a full minute, and by week four my hair looked fuller and naturally brown again.
Skeptical at first, ordered the 3-bottle pack. First it turned light golden, then medium brown, just as explained on the site. No scalp irritation at all.
FAQ
Common questions before ordering
How long until I see results?
Most customers notice the first shade change within 2 to 3 weeks of daily application, with full natural shade restoration typically achieved between 3 and 6 weeks depending on hair thickness and percentage of grey.
Which product should I choose: Lozione, Crema Forte, or Gel Intenso?
Choose Lozione if your hair is longer than 10 cm. Choose Crema Forte if your hair is shorter than 10 cm or for beard and mustache. Add Gel Intenso if you want to style your hair and speed up the results.
Is it a hair dye? Does it contain ammonia or peroxide?
No. Hair Elixir products contain zero ammonia, zero peroxide, and no synthetic dye pigments. They work with your hair’s keratin using active minerals (including bismuth citrate and sulfur) so color returns progressively.
Why do I need to shake the bottle for 1 minute?
The active mineral particles naturally settle at the bottom of the bottle. Shaking vigorously for 60 seconds before every application ensures the active ingredients are suspended evenly in every drop.
How often can I wash my hair during the treatment?
For the first 2–3 weeks, we recommend washing your hair every 3 to 4 days using a mild, silicone-free shampoo so the minerals have time to bind with the hair shaft.
How many bottles do I need for a complete treatment?
For short hair, 3 bottles are usually enough for the full intensive phase plus several months of maintenance. For medium or long hair, we recommend the 3-bottle or 5-bottle pack.
How does the 30-day money-back guarantee work?
Use the product consistently for at least 21 days. If you are not satisfied within 30 days from delivery, contact us via WhatsApp or email and we will refund your order.
Can I also use the products on my beard?
Yes. Crema Forte is the easiest formula to apply on the beard and mustache. Beard hair is coarser, so allow consistent daily application during the first weeks.
Hair Elixir Line