{"id":728083,"date":"2022-08-15T10:39:10","date_gmt":"2022-08-15T08:39:10","guid":{"rendered":"https:\/\/serenicapelli.com\/zasady-ochrany-osobnich-udaju\/"},"modified":"2022-08-15T10:39:10","modified_gmt":"2022-08-15T08:39:10","slug":"zasady-ochrany-osobnich-udaju","status":"publish","type":"page","link":"https:\/\/serenicapelli.com\/cs\/zasady-ochrany-osobnich-udaju\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f"},"content":{"rendered":"<p><strong>Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<\/strong><\/p>\n<p>Sereni Capelli, provozovatel internetov\u00e9ho obchodu www.serenicapelli.com, prohla\u0161uje, \u017ee ve\u0161ker\u00e9 osobn\u00ed \u00fadaje (d\u00e1le jen &#8222;\u00fadaje&#8220;) jsou pova\u017eov\u00e1ny za p\u0159\u00edsn\u011b d\u016fv\u011brn\u00e9 a je s nimi nakl\u00e1d\u00e1no v souladu s platn\u00fdmi z\u00e1kony v oblasti ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n<p>Bezpe\u010dnost va\u0161ich osobn\u00edch \u00fadaj\u016f je pro n\u00e1s prioritou. Proto v\u011bnujeme maxim\u00e1ln\u00ed pozornost osobn\u00edm \u00fadaj\u016fm a jejich ochran\u011b. V t\u011bchto Z\u00e1sad\u00e1ch zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f (&#8222;Z\u00e1sady&#8220;) v\u00e1s chceme informovat o tom, jak\u00e9 osobn\u00ed \u00fadaje o v\u00e1s shroma\u017e\u010fujeme a jak je d\u00e1le pou\u017e\u00edv\u00e1me.<\/p>\n<ol>\n<li><strong>Osobn\u00ed \u00fadaje a jejich zpracov\u00e1n\u00ed<\/strong><\/li>\n<\/ol>\n<p><strong>1.1. Kategorie osobn\u00edch \u00fadaj\u016f<\/strong><\/p>\n<p>V z\u00e1vislosti na tom, kterou z na\u0161ich slu\u017eeb se rozhodnete vyu\u017e\u00edvat, shroma\u017e\u010fujeme r\u016fzn\u00e9 informace.<\/p>\n<p>Pokud u n\u00e1s nakoup\u00edte, inkasujeme:<\/p>\n<ul>\n<li>Jm\u00e9no a kontaktn\u00ed \u00fadaje. Cel\u00e9 jm\u00e9no, e-mailov\u00e1 adresa, po\u0161tovn\u00ed adresa, faktura\u010dn\u00ed adresa, telefonn\u00ed \u010d\u00edslo a bankovn\u00ed faktura\u010dn\u00ed \u00fadaje, platebn\u00ed \u00fadaje.<\/li>\n<li>Demografick\u00e9 \u00fadaje. Informace o pohlav\u00ed, datu narozen\u00ed, zemi a preferovan\u00e9m jazyce.<\/li>\n<li>\u00dadaje, kter\u00e9 se objevuj\u00ed v pr\u016fb\u011bhu trv\u00e1n\u00ed smlouvy &#8211; nakoupen\u00e9 produkty, segment z\u00e1kazn\u00edk\u016f, objem poskytnut\u00fdch slu\u017eeb.<\/li>\n<\/ul>\n<p><strong>1.2. \u00da\u010del zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f:<\/strong><\/p>\n<ul>\n<li><strong>Poskytov\u00e1n\u00ed a zlep\u0161ov\u00e1n\u00ed slu\u017eeb<\/strong>. Abychom mohli poskytovat a zlep\u0161ovat na\u0161e slu\u017eby k va\u0161\u00ed spokojenosti, zpracov\u00e1v\u00e1me va\u0161e osobn\u00ed \u00fadaje. Konkr\u00e9tn\u011b se jedn\u00e1 o:\n<ul>\n<li><strong>Zpracov\u00e1n\u00ed objedn\u00e1vek produkt\u016f nebo slu\u017eeb<\/strong> objednan\u00fdch prost\u0159ednictv\u00edm na\u0161ich webov\u00fdch str\u00e1nek nebo z\u00e1kaznick\u00e9 linky. Zde je pr\u00e1vn\u00edm d\u016fvodem to, \u017ee \u00fadaje jsou nezbytn\u00e9 pro pln\u011bn\u00ed kupn\u00ed smlouvy a n\u011bkter\u00e9 informace jsou nezbytn\u00e9 pro pln\u011bn\u00ed pr\u00e1vn\u00edch povinnost\u00ed (nap\u0159. \u00fa\u010detn\u00ed doklady).<\/li>\n<li><strong>Ozn\u00e1men\u00ed o dostupnosti produktu<\/strong>. Pokud po\u017e\u00e1d\u00e1te o sledov\u00e1n\u00ed dostupnosti polo\u017eky, zpracov\u00e1v\u00e1me va\u0161e \u00fadaje. osobn\u00ed \u00fadaje na z\u00e1klad\u011b va\u0161eho souhlasu.<\/li>\n<li><strong>Z\u00e1kaznick\u00fd servis. V z\u00e1jmu poskytov\u00e1n\u00ed slu\u017eeb z\u00e1kazn\u00edk\u016fm a odstran\u011bn\u00ed p\u0159\u00edpadn\u00fdch probl\u00e9m\u016f v oblasti  <\/strong>pln\u011bn\u00ed kupn\u00ed smlouvy, zpracov\u00e1v\u00e1me osobn\u00ed \u00fadaje na z\u00e1klad\u011b pot\u0159eby dodr\u017eet tyto smlouvy.<\/li>\n<li><strong>Komunikace<\/strong>. Shrom\u00e1\u017ed\u011bn\u00e9 \u00fadaje pou\u017e\u00edv\u00e1me za \u00fa\u010delem komunikace s v\u00e1mi p\u0159izp\u016fsoben\u00fdm zp\u016fsobem. M\u016f\u017eeme v\u00e1s nap\u0159\u00edklad kontaktovat telefonicky, e-mailem nebo jin\u00fdmi prost\u0159edky, abychom v\u00e1m p\u0159ipomn\u011bli, \u017ee m\u00e1te produkty v online n\u00e1kupn\u00edm ko\u0161\u00edku, abychom v\u00e1m pomohli dokon\u010dit objedn\u00e1vku, abychom v\u00e1m sd\u011blili aktu\u00e1ln\u00ed stav va\u0161\u00ed \u017e\u00e1dosti, objedn\u00e1vky nebo st\u00ed\u017enosti, abychom z\u00edskali p\u0159\u00edpadn\u00e9 dal\u0161\u00ed informace nebo abychom v\u00e1s upozornili, \u017ee je t\u0159eba podniknout kroky k udr\u017een\u00ed va\u0161eho \u00fa\u010dtu aktivn\u00edho. Pokud u n\u00e1s nakupujete jako \u010dlen, zpracov\u00e1v\u00e1me tyto \u00fadaje z d\u016fvodu opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, kter\u00fd vypl\u00fdv\u00e1 z opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu spole\u010dnosti Sc SereniCapelli Srl, jak je pops\u00e1n v\u00fd\u0161e.<\/li>\n<li><strong>Zlep\u0161en\u00ed slu\u017eeb<\/strong>. \u00dadaje pou\u017e\u00edv\u00e1me k neust\u00e1l\u00e9mu zlep\u0161ov\u00e1n\u00ed na\u0161ich slu\u017eeb a syst\u00e9m\u016f, v\u010detn\u011b p\u0159id\u00e1v\u00e1n\u00ed nov\u00fdch funkc\u00ed, a tak\u00e9 k p\u0159ij\u00edm\u00e1n\u00ed informovan\u00fdch rozhodnut\u00ed pomoc\u00ed celkov\u00e9 analytiky a business intelligence, a to v\u0161e na z\u00e1klad\u011b na\u0161eho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu vypl\u00fdvaj\u00edc\u00edho ze svobody podnik\u00e1n\u00ed a pot\u0159eby zlep\u0161ovat poskytovan\u00e9 slu\u017eby, abychom si udr\u017eeli konkurenceschopnost. Abychom zajistili dostate\u010dnou ochranu va\u0161ich pr\u00e1v a z\u00e1jm\u016f, budeme pou\u017e\u00edvat osobn\u00ed \u00fadaje v co nejanonymn\u011bj\u0161\u00ed podob\u011b, abychom mohli zlep\u0161ovat na\u0161e slu\u017eby.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Ochrana, bezpe\u010dnost a \u0159e\u0161en\u00ed spor\u016f<\/strong>. \u00dadaje m\u016f\u017eeme zpracov\u00e1vat tak\u00e9 z opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, kter\u00fdm je zaji\u0161t\u011bn\u00ed ochrany a bezpe\u010dnosti na\u0161ich syst\u00e9m\u016f a z\u00e1kazn\u00edk\u016f, prevence a odhalov\u00e1n\u00ed podvod\u016f, \u0159e\u0161en\u00ed spor\u016f a prov\u00e1d\u011bn\u00ed na\u0161ich smluv na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu.<\/li>\n<li><strong>Marketingov\u00e9 nab\u00eddky<\/strong>.\n<ul>\n<li>Obchodn\u00ed sd\u011blen\u00ed\n<ul>\n<li>Zas\u00edl\u00e1me v\u00e1m obchodn\u00ed sd\u011blen\u00ed o produktech podobn\u00fdch t\u011bm, kter\u00e9 jste si zakoupili.<\/li>\n<li>V\u017edy m\u00e1te mo\u017enost tato obchodn\u00ed sd\u011blen\u00ed odm\u00edtnout prost\u0159ednictv\u00edm e-mailu. <u><br \/>\n  <a href=\"mailto:contact@serenicapelli.com\">contact@serenicapelli.com<\/a><br \/>\n<\/u> odhl\u00e1sit se z odb\u011bru.<\/li>\n<li>Pokud se z odb\u011bru obchodn\u00edch sd\u011blen\u00ed odhl\u00e1s\u00edte, nebudeme va\u0161e \u00fadaje d\u00e1le pou\u017e\u00edvat. elektronick\u00fd kontakt pro tyto \u00fa\u010dely. Jejich pou\u017e\u00edv\u00e1n\u00ed obnov\u00edme pouze v p\u0159\u00edpad\u011b, \u017ee se zaregistrujete nebo o n\u011b v\u00fdslovn\u011b po\u017e\u00e1d\u00e1te.<\/li>\n<\/ul>\n<\/li>\n<li>Zobrazen\u00e9 marketingov\u00e9 nab\u00eddky mohou b\u00fdt vybr\u00e1ny na z\u00e1klad\u011b dal\u0161\u00edch informac\u00ed, kter\u00e9 o v\u00e1s z\u00edsk\u00e1me. v pr\u016fb\u011bhu \u010dasu z kontaktn\u00edch informac\u00ed, demografick\u00fdch \u00fadaj\u016f, preferovan\u00fdch produkt\u016f a \u00fadaj\u016f o pou\u017e\u00edv\u00e1n\u00ed na\u0161ich produkt\u016f a webov\u00fdch str\u00e1nek (soubory cookie, IP adresa, informace poskytnut\u00e9 prohl\u00ed\u017ee\u010dem, kliknut\u00ed, zobrazen\u00e1 obchodn\u00ed sd\u011blen\u00ed, nav\u0161t\u00edven\u00e9 produkty). Zpracov\u00e1n\u00ed nen\u00ed pln\u011b automatizovan\u00e9, proto\u017ee by pro v\u00e1s m\u011blo pr\u00e1vn\u00ed \u00fa\u010dinky.<\/li>\n<li>Pokud nejste na\u0161\u00edm z\u00e1kazn\u00edkem, zpracov\u00e1v\u00e1me \u00fadaje na z\u00e1klad\u011b va\u0161eho souhlasu.<\/li>\n<li>Proti takov\u00e9mu zpracov\u00e1n\u00ed m\u00e1te pr\u00e1vo kdykoli bezplatn\u011b vzn\u00e9st n\u00e1mitku. Kontaktn\u00ed \u00fadaje jsou uvedeny na konci tohoto dokumentu.<\/li>\n<\/ul>\n<\/li>\n<li>Zpracov\u00e1n\u00ed <strong>soubor\u016f cookie na webov\u00fdch str\u00e1nk\u00e1ch <\/strong>provozovan\u00fdch spole\u010dnost\u00ed SC Sereni Capelli SRL\n<ul>\n<li>Pokud ve sv\u00e9m prohl\u00ed\u017ee\u010di povol\u00edte soubory cookie, zpracov\u00e1v\u00e1me behavior\u00e1ln\u00ed z\u00e1znamy ze soubor\u016f cookie um\u00edst\u011bn\u00fdch na webov\u00e9 str\u00e1nce provozovan\u00e9 spole\u010dnost\u00ed Sereni Capelli za \u00fa\u010delem zaji\u0161t\u011bn\u00ed lep\u0161\u00ed funk\u010dnosti webov\u00e9 str\u00e1nky serenicapelli.com a partnersk\u00fdch str\u00e1nek a pro \u00fa\u010dely internetov\u00e9 reklamy spole\u010dnosti Sereni Capelli.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>1.3. P\u0159ed\u00e1v\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f t\u0159et\u00edm stran\u00e1m<\/strong><\/p>\n<p>Va\u0161e informace osobn\u00ed \u00fadaje budou p\u0159ed\u00e1ny t\u0159et\u00edm stran\u00e1m nebo jinak zprost\u0159edkov\u00e1ny pouze v p\u0159\u00edpad\u011b, \u017ee je to nezbytn\u00e9 pro spln\u011bn\u00ed kupn\u00ed smlouvy, na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu nebo pokud jste k tomu dali p\u0159edchoz\u00ed souhlas.<\/p>\n<ul>\n<li>a) dce\u0159in\u00e9 spole\u010dnosti a zpracovatelsk\u00e9 spole\u010dnosti za \u00fa\u010delem pln\u011bn\u00ed kupn\u00ed smlouvy, prov\u00e1d\u011bn\u00ed intern\u00edch proces\u016f a postup\u016f.<\/li>\n<li>b) spole\u010dnosti vyd\u00e1vaj\u00edc\u00ed kreditn\u00ed karty, poskytovatel\u00e9 platebn\u00edch slu\u017eeb pro zpracov\u00e1n\u00ed plateb a banky na z\u00e1klad\u011b va\u0161\u00ed objedn\u00e1vky za \u00fa\u010delem realizace kupn\u00ed smlouvy.<\/li>\n<li>c) p\u0159epravn\u00ed spole\u010dnosti za \u00fa\u010delem doru\u010den\u00ed v\u00e1mi objednan\u00fdch v\u00fdrobk\u016f nebo slu\u017eeb. a vy\u0159izov\u00e1n\u00ed st\u00ed\u017enost\u00ed, v\u010detn\u011b ukon\u010den\u00ed smlouvy<\/li>\n<li>d) na\u0161i partne\u0159i ve v\u011brnostn\u00edch programech, kter\u00e9 jste si zvolili.<\/li>\n<li>e) dal\u0161\u00ed poskytovatel\u00e9 slu\u017eeb, t\u0159et\u00ed strany zapojen\u00e9 do zpracov\u00e1n\u00ed \u00fadaj\u016f;<\/li>\n<li>f) t\u0159et\u00edm stran\u00e1m, nap\u0159\u00edklad st\u00e1tn\u00edm z\u00e1stupc\u016fm a soud\u016fm, za \u00fa\u010delem vym\u00e1h\u00e1n\u00ed nebo uzav\u0159en\u00ed smlouvy s v\u00e1mi;<\/li>\n<li>g) org\u00e1ny ve\u0159ejn\u00e9 moci (nap\u0159. policie).<\/li>\n<li>h) t\u0159et\u00ed strany, kter\u00e9 prov\u00e1d\u011bj\u00ed pr\u016fzkumy mezi z\u00e1kazn\u00edky<\/li>\n<\/ul>\n<p>Pokud t\u0159et\u00ed strana pou\u017e\u00edv\u00e1 \u00fadaje v r\u00e1mci sv\u00e9ho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu, spr\u00e1vce tuto odpov\u011bdnost nep\u0159eb\u00edr\u00e1. Tento proces se \u0159\u00edd\u00ed z\u00e1sadami pro zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f spole\u010dnost\u00ed a p\u0159\u00edslu\u0161n\u00fdch osob.<\/p>\n<ol>\n<li><strong>Zabezpe\u010den\u00ed osobn\u00edch \u00fadaj\u016f a doba jejich uchov\u00e1v\u00e1n\u00ed<\/strong><\/li>\n<\/ol>\n<p><strong>2.1. Zabezpe\u010den\u00ed osobn\u00edch \u00fadaj\u016f<\/strong><\/p>\n<ul>\n<li>a) Va\u0161e \u00fadaje jsou p\u0159en\u00e1\u0161eny v za\u0161ifrovan\u00e9 podob\u011b. Pou\u017e\u00edv\u00e1me \u0161ifrov\u00e1n\u00ed SSL (secure socket layer). Na\u0161e webov\u00e9 str\u00e1nky a dal\u0161\u00ed syst\u00e9my zabezpe\u010dujeme technick\u00fdmi a organiza\u010dn\u00edmi opat\u0159en\u00edmi proti ztr\u00e1t\u011b nebo zni\u010den\u00ed va\u0161ich \u00fadaj\u016f, p\u0159\u00edstupu neopr\u00e1vn\u011bn\u00fdch osob, jejich zm\u011bn\u011b nebo \u0161\u00ed\u0159en\u00ed.<\/li>\n<li>b) Po\u017eadujeme, aby zpracovatel\u00e9 \u00fadaj\u016f, s nimi\u017e spolupracujeme, prok\u00e1zali soulad sv\u00fdch syst\u00e9m\u016f s na\u0159\u00edzen\u00edm GDPR.<\/li>\n<li>c) P\u0159\u00edstup k va\u0161emu \u00fa\u010dtu. z\u00e1kazn\u00edkem je mo\u017en\u00e9 pouze po zad\u00e1n\u00ed osobn\u00edho hesla. V t\u00e9to souvislosti bychom v\u00e1m r\u00e1di p\u0159ipomn\u011bli, \u017ee je naprosto nezbytn\u00e9, abyste sv\u00e9 p\u0159\u00edstupov\u00e9 \u00fadaje nep\u0159ed\u00e1vali t\u0159et\u00edm stran\u00e1m a abyste po ukon\u010den\u00ed relace sv\u00e9 p\u0159\u00edstupov\u00e9 \u00fadaje nep\u0159ed\u00e1vali t\u0159et\u00edm stran\u00e1m. v klientsk\u00e9m \u00fa\u010dtu, v\u017edy zav\u0159ete okno prohl\u00ed\u017ee\u010de, zejm\u00e9na pokud sd\u00edl\u00edte po\u010d\u00edta\u010d s dal\u0161\u00edmi u\u017eivateli. Spole\u010dnost SC SERENICAPELLI SRL nenese odpov\u011bdnost za zneu\u017eit\u00ed hesel, pokud tato situace nebyla zp\u016fsobena p\u0159\u00edmo na\u0161imi webov\u00fdmi str\u00e1nkami.<\/li>\n<\/ul>\n<p><strong>3.1. Doba zpracov\u00e1n\u00ed<\/strong><\/p>\n<p>Zpracov\u00e1v\u00e1me a ukl\u00e1d\u00e1me osobn\u00ed \u00fadaje<\/p>\n<ul>\n<li>na dobu nezbytn\u011b nutnou k zaji\u0161t\u011bn\u00ed v\u0161ech pr\u00e1v a povinnost\u00ed vypl\u00fdvaj\u00edc\u00edch z kupn\u00ed smlouvy.<\/li>\n<li>po dobu 1 roku po skon\u010den\u00ed z\u00e1ru\u010dn\u00ed doby \u0159e\u0161it p\u0159\u00edpadn\u00e9 spory.<\/li>\n<li>po dobu, po kterou je spole\u010dnost SC SERENICAPELLI SRL jako spr\u00e1vce povinna tyto informace uchov\u00e1vat v souladu s obecn\u00fdmi pr\u00e1vn\u00edmi p\u0159edpisy. \u00da\u010detn\u00ed doklady, nap\u0159\u00edklad faktury vystaven\u00e9 spole\u010dnost\u00ed SC SERENICAPELLI SRL, jsou archivov\u00e1ny v souladu se z\u00e1konem po dobu 10 let od jejich vystaven\u00ed.<\/li>\n<li>Dohoda o ozn\u00e1men\u00ed dostupnosti zbo\u017e\u00ed z\u016fst\u00e1v\u00e1 v platnosti po dobu dostupnosti p\u0159edlo\u017een\u00fdch informac\u00ed, nejd\u00e9le v\u0161ak po dobu jednoho roku nebo do odvol\u00e1n\u00ed.<\/li>\n<li>Smlouva o marketingov\u00fdch nab\u00eddk\u00e1ch je platn\u00e1 po dobu 4 let nebo do odvol\u00e1n\u00ed.<\/li>\n<li>Recenze 6 let<\/li>\n<li>Pomoc desetilet\u00fdm d\u011btem<\/li>\n<li>Komunikace 2 roky<\/li>\n<li>Sout\u011b\u017ee 1 rok<\/li>\n<\/ul>\n<p>V ostatn\u00edch p\u0159\u00edpadech vypl\u00fdv\u00e1 doba zpracov\u00e1n\u00ed z \u00fa\u010delu zpracov\u00e1n\u00ed nebo je d\u00e1na p\u0159edpisy o ochran\u011b osobn\u00edch \u00fadaj\u016f.<\/p>\n<ol>\n<li><strong>Pr\u00e1va subjekt\u016f \u00fadaj\u016f<\/strong><\/li>\n<\/ol>\n<ul>\n<li>a) Pokud zpracov\u00e1v\u00e1me va\u0161e \u00fadaje. osobn\u00edch \u00fadaj\u016f, m\u016f\u017eete bezplatn\u011b po\u017e\u00e1dat o informace o zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj\u016f.<\/li>\n<li>b) Pokud se domn\u00edv\u00e1te, \u017ee zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f nen\u00ed v souladu s ochranou va\u0161ich \u00fadaj\u016f. Pokud jsou va\u0161e osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny v rozporu s p\u0159edpisy o ochran\u011b osobn\u00edch \u00fadaj\u016f, m\u016f\u017eete po\u017e\u00e1dat o vysv\u011btlen\u00ed, po\u017e\u00e1dat o odstran\u011bn\u00ed vznikl\u00e9ho stavu a p\u0159edev\u0161\u00edm po\u017e\u00e1dat o opravu, dopln\u011bn\u00ed, v\u00fdmaz nebo zablokov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f.<\/li>\n<li>c) Pokud chcete uplatnit sv\u00e1 pr\u00e1va, obra\u0165te se na pov\u011b\u0159ence pro ochranu osobn\u00edch \u00fadaj\u016f na <u><a href=\"mailto:contact@serenicapelli.com\">adrese contact@serenicapelli.com;<\/a> dpo@serenicapelli.com<\/u>. M\u016f\u017eete se tak\u00e9 obr\u00e1tit na n\u00e1rodn\u00ed dozorov\u00fd \u00fa\u0159ad pro zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f.<\/li>\n<li>d) V\u00e1\u0161 souhlas o zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f lze kdykoli odvolat. Pokud odvol\u00e1te sv\u016fj souhlas se zpracov\u00e1n\u00edm sv\u00fdch osobn\u00edch \u00fadaj\u016f, budou tyto \u00fadaje vymaz\u00e1ny nebo anonymizov\u00e1ny; tato opat\u0159en\u00ed v\u0161ak nemaj\u00ed vliv na osobn\u00ed \u00fadaje, kter\u00e9 spole\u010dnost SC SERENICAPELLI SRL pot\u0159ebuje ke spln\u011bn\u00ed sv\u00fdch z\u00e1konn\u00fdch povinnost\u00ed (nap\u0159. k proveden\u00ed ji\u017e p\u0159ijat\u00fdch objedn\u00e1vek) nebo k ochran\u011b sv\u00fdch opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f. K vymaz\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f doch\u00e1z\u00ed tak\u00e9 tehdy, pokud nejsou nezbytn\u00e9 pro zam\u00fd\u0161len\u00fd \u00fa\u010del nebo pokud uchov\u00e1v\u00e1n\u00ed va\u0161ich \u00fadaj\u016f nen\u00ed nezbytn\u00e9 pro zam\u00fd\u0161len\u00fd \u00fa\u010del. je nep\u0159\u00edpustn\u00fd z jin\u00fdch d\u016fvod\u016f stanoven\u00fdch z\u00e1konem.<\/li>\n<\/ul>\n<p><strong>5.1. Cookie<\/strong><\/p>\n<p>Na\u0161e str\u00e1nky pou\u017e\u00edvaj\u00ed takzvan\u00e9 cookies, aby pro v\u00e1s byla na\u0161e nab\u00eddka relevantn\u00ed, zaj\u00edmav\u00e1 a p\u0159\u00edjemn\u00e1. Soubory cookie jsou mal\u00e9 textov\u00e9 soubory ulo\u017een\u00e9 v po\u010d\u00edta\u010di nebo smartphonu. nebo na jin\u00e9m za\u0159\u00edzen\u00ed a jsou pou\u017e\u00edv\u00e1ny va\u0161\u00edm prohl\u00ed\u017ee\u010dem. Web. Soubory cookie pou\u017e\u00edv\u00e1me nap\u0159\u00edklad pro:<\/p>\n<ul>\n<li>spr\u00e1vnou funk\u010dnost n\u00e1kupn\u00edho ko\u0161\u00edku, aby bylo mo\u017en\u00e9 co nejsnadn\u011bji dokon\u010dit objedn\u00e1vku.<\/li>\n<li>p\u0159ipomenut\u00ed p\u0159ihla\u0161ovac\u00edch \u00fadaj\u016f, aby je nebylo nutn\u00e9 zad\u00e1vat opakovan\u011b.<\/li>\n<li>co nejv\u00edce p\u0159izp\u016fsobit na\u0161e webov\u00e9 str\u00e1nky va\u0161im po\u017eadavk\u016fm sledov\u00e1n\u00edm va\u0161ich n\u00e1v\u0161t\u011bv, va\u0161eho pohybu po webu a funkc\u00ed, kter\u00e9 pou\u017e\u00edv\u00e1te.<\/li>\n<li>sledov\u00e1n\u00ed zobrazovan\u00fdch reklam, aby se v\u00e1m nezobrazovaly reklamy na produkty, o kter\u00e9 nem\u00e1te z\u00e1jem.<\/li>\n<\/ul>\n<p>N\u011bkter\u00e9 soubory cookie mohou shroma\u017e\u010fovat informace, kter\u00e9 jsou n\u00e1sledn\u011b vyu\u017e\u00edv\u00e1ny t\u0159et\u00edmi stranami a kter\u00e9 nap\u0159\u00edklad p\u0159\u00edmo podporuj\u00ed na\u0161e propaga\u010dn\u00ed aktivity (tzv. &#8222;soubory cookie t\u0159et\u00edch stran&#8220;). Informace o produktech zakoupen\u00fdch na na\u0161ich str\u00e1nk\u00e1ch mohou b\u00fdt nap\u0159\u00edklad poskytnuty reklamn\u00ed agentu\u0159e za \u00fa\u010delem zobrazen\u00ed a p\u0159izp\u016fsoben\u00ed internetov\u00fdch reklamn\u00edch banner\u016f, kter\u00e9 se zobrazuj\u00ed na str\u00e1nk\u00e1ch, kter\u00e9 si prohl\u00ed\u017e\u00edte. Vezm\u011bte pros\u00edm na v\u011bdom\u00ed, \u017ee v\u00e1s nen\u00ed mo\u017en\u00e9 identifikovat. na z\u00e1klad\u011b t\u011bchto \u00fadaj\u016f.<\/p>\n<p><strong>5.2. Pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie<\/strong><\/p>\n<p>Soubory cookie pou\u017e\u00edvan\u00e9 na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch lze rozd\u011blit do dvou kategori\u00ed. Kr\u00e1tkodob\u00e9 tzv. &#8222;session cookies&#8220; se vyma\u017eou, jakmile opust\u00edte na\u0161e webov\u00e9 str\u00e1nky. Dlouhodob\u00e9 tzv. &#8222;trval\u00e9 soubory cookie&#8220; z\u016fst\u00e1vaj\u00ed ulo\u017eeny ve va\u0161em za\u0159\u00edzen\u00ed. mnohem d\u00e9le nebo dokud je ru\u010dn\u011b neodstran\u00edte (p\u0159etrv\u00e1v\u00e1n\u00ed soubor\u016f cookie ve va\u0161em za\u0159\u00edzen\u00ed z\u00e1vis\u00ed na jejich nastaven\u00ed a na nastaven\u00ed va\u0161eho prohl\u00ed\u017ee\u010de).<\/p>\n<p>Soubory cookie lze tak\u00e9 rozd\u011blit podle funk\u010dnosti:<\/p>\n<ul>\n<li>analytick\u00e9 \u00fadaje, kter\u00e9 n\u00e1m pom\u00e1haj\u00ed zlep\u0161ovat u\u017eivatelsk\u00e9 prost\u0159ed\u00ed na na\u0161ich str\u00e1nk\u00e1ch, proto\u017ee ch\u00e1peme, jak je u\u017eivatel\u00e9 pou\u017e\u00edvaj\u00ed.<\/li>\n<li>ukazatele konverze, kter\u00e9 n\u00e1m umo\u017e\u0148uj\u00ed analyzovat v\u00fdkonnost r\u016fzn\u00fdch prodejn\u00edch kan\u00e1l\u016f.<\/li>\n<li>sledov\u00e1n\u00ed, kter\u00e9 v kombinaci se sledov\u00e1n\u00edm konverz\u00ed pom\u00e1h\u00e1 analyzovat v\u00fdkonnost r\u016fzn\u00fdch prodejn\u00edch kan\u00e1l\u016f.<\/li>\n<li>remarketing, kter\u00fd se pou\u017e\u00edv\u00e1 k personalizaci obsahu reklam a spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam.<\/li>\n<li>z\u00e1sadn\u00ed, d\u016fle\u017eit\u00e9 pro z\u00e1kladn\u00ed funk\u010dnost webu.<\/li>\n<\/ul>\n<p><strong>5.3. Odm\u00edtnut\u00ed soubor\u016f cookie<\/strong><\/p>\n<p>Nastaven\u00ed pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie je sou\u010d\u00e1st\u00ed va\u0161eho prohl\u00ed\u017ee\u010de. Internet. Ve v\u00fdchoz\u00edm nastaven\u00ed v\u011bt\u0161ina prohl\u00ed\u017ee\u010d\u016f automaticky p\u0159ij\u00edm\u00e1 soubory cookie. Pomoc\u00ed prohl\u00ed\u017ee\u010de m\u016f\u017eete tyto soubory cookie odm\u00edtnout nebo omezit jejich po\u010det na ur\u010dit\u00e9 typy, kter\u00e9 si v\u00fdslovn\u011b vyberete.<\/p>\n<p>Informace o prohl\u00ed\u017ee\u010d\u00edch a nastaven\u00ed p\u0159edvoleb soubor\u016f cookie naleznete na n\u00e1sleduj\u00edc\u00edch webov\u00fdch str\u00e1nk\u00e1ch nebo v jin\u00fdch souborech webov\u00fdch prohl\u00ed\u017ee\u010d\u016f.<\/p>\n<ul>\n<li><a href=\"https:\/\/support.google.com\/accounts\/answer\/61416?hl=ro&amp;co=GENIE.Platform%3DDesktop&amp;oco=1\">Chrome<\/a><\/li>\n<li><a href=\"https:\/\/support.mozilla.org\/ro\/kb\/activarea-si-dezactivarea-cookie-urilor\">Firefox<\/a><\/li>\n<li><a href=\"https:\/\/support.microsoft.com\/ro-ro\/help\/17442\/windows-internet-explorer-delete-manage-cookies\">Internet Explorer<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/accounts\/answer\/61416?hl=ro&amp;co=GENIE.Platform%3DAndroid&amp;oco=1\">Android<\/a><\/li>\n<\/ul>\n<p><strong> <\/strong><\/p>\n<p><strong>5.4. Odkazy<\/strong><\/p>\n<p>Na\u0161e webov\u00e9 str\u00e1nky obsahuj\u00ed odkazy na jin\u00e9 webov\u00e9 str\u00e1nky, kter\u00e9 jsou praktick\u00e9 a obsahuj\u00ed u\u017eite\u010dn\u00e9 informace. Upozor\u0148ujeme, \u017ee tyto str\u00e1nky mohou b\u00fdt vlastn\u011bny a provozov\u00e1ny jin\u00fdmi spole\u010dnostmi a organizacemi, kter\u00e9 mohou m\u00edt odli\u0161n\u00e9 z\u00e1sady zabezpe\u010den\u00ed a ochrany osobn\u00edch \u00fadaj\u016f. Na\u0161e spole\u010dnost nem\u00e1 \u017e\u00e1dnou kontrolu nad informacemi, materi\u00e1ly, produkty nebo slu\u017ebami, kter\u00e9 jsou obsa\u017eeny na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch nebo jsou na nich dostupn\u00e9, a nenese za n\u011b \u017e\u00e1dnou odpov\u011bdnost.<\/p>\n<ol>\n<li><strong>Kontaktujte n\u00e1s<\/strong><\/li>\n<\/ol>\n<p>M\u00e1te-li jak\u00e9koli dotazy, p\u0159ipom\u00ednky nebo po\u017eadavky t\u00fdkaj\u00edc\u00ed se t\u011bchto Z\u00e1sad, kontaktujte n\u00e1s na adrese nebo na lince z\u00e1kaznick\u00e9ho servisu uveden\u00e9 v doln\u00ed \u010d\u00e1sti t\u011bchto Z\u00e1sad &#8211; nebo e-mailem.<\/p>\n<p>Kontakt na DPO: <u><br \/>\n  <a href=\"mailto:dpo@serenicapelli.com\">dpo@serenicapelli.com<\/a><br \/>\n<\/u>; contact@serenicapelli.com<\/p>\n<p>Sc Sereni Capelli Srl (Sereni Capelli)<\/p>\n<ol>\n<li><strong>Platnost<\/strong><\/li>\n<\/ol>\n<p>Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f vstupuj\u00ed v platnost dne 1. kv\u011btna 2018.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f Sereni Capelli, provozovatel internetov\u00e9ho obchodu www.serenicapelli.com, prohla\u0161uje, \u017ee ve\u0161ker\u00e9 osobn\u00ed \u00fadaje (d\u00e1le jen &#8222;\u00fadaje&#8220;) jsou pova\u017eov\u00e1ny za p\u0159\u00edsn\u011b d\u016fv\u011brn\u00e9 a je s nimi nakl\u00e1d\u00e1no v souladu s platn\u00fdmi z\u00e1kony v oblasti ochrany osobn\u00edch \u00fadaj\u016f. Bezpe\u010dnost va\u0161ich osobn\u00edch \u00fadaj\u016f je pro n\u00e1s prioritou. Proto v\u011bnujeme maxim\u00e1ln\u00ed pozornost osobn\u00edm \u00fadaj\u016fm a jejich ochran\u011b. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-728083","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/pages\/728083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/comments?post=728083"}],"version-history":[{"count":0,"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/pages\/728083\/revisions"}],"wp:attachment":[{"href":"https:\/\/serenicapelli.com\/cs\/wp-json\/wp\/v2\/media?parent=728083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}